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A New Perspective

07.26.11 | 11am | No Comments | Intern Reflection

By Alex Paans

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Alex at the Marketing Table

Being an Economics and Spanish major, I applied to be a PR and Marketing Intern to try something new. It was a field I didn’t really know too well and hadn’t been exposed to in school but something that I had always wondered about and had interest in. So when I was offered the summer internship here at City Parks Foundation I was excited to see what it had in store for me.

Although it’s only just a little past half way through my summer here at CPF, I have already learned so much about how PR and Marketing departments work and the logistics behind them. Here in PR and Marketing everyone works hard to make sure everything they need to do is taken care of. It’s easy to see that all of our collaborative efforts, whether it may be keeping up with social media or pitching for a newspaper to highlight us, are effective when we go out to the concerts. By going to each of the boroughs I get to see a new community almost every week, and it makes the experience worthwhile to see everyone from kids to adults of all ages coming to our shows and really appreciating them not necessarily for the performance itself but for the efforts of the organization behind it.

So while I’m getting to know the field of PR and Marketing better this summer, I am also gaining a new experience outside of just the office setting, which has been my favorite part of working at CPF so far.